On Friday, the company behind the brilliantly twisted, satirical card game Cards Against Humanity sent a special Black Friday update to its social media and email subscribers. While fans may have expected a Black Friday deal — or even a holiday-themed iteration of the popular card game — they got something juicier instead.
"To help you experience the ultimate savings on Cards Against Humanity this Black Friday, we've removed the game from our store, making it impossible to purchase," the card maker's update read.
When fans traveled to the company's online store, they found they could only purchase one thing: Bullshit.
Yes, an actual box of bull feces, and for just $6! And no, it's not just a joke: The company's founders spent Black Friday assuring concerned customers that they were buying actual bullshit.
With the one-day bullshit sale over, the company has moved on to more festive consumer perks:
This isn't the first time the Cards Against Humanity has used its status as the world's most sardonic card game to throw shade at Black Friday consumerism. In 2013, the company raised prices instead of offering discounts:
Which actually came with a sales spike:
God bless you, Cards Against Humanity. You're the card game this world needs right now.