Asos proudly displays models with stretch marks on its website

Such a massive retailer making this step feels like a big deal.

This model broke down exactly what needs to change so women of all sizes can find a cute swimsuit

Among them: "We need cup sizes that correlate to bra sizes and they need to go past DD."

The surprisingly unisex history of the thong

You'll be pleased to do know that thongs were originally worn by men.

A bikini selfie has sparked a conversation about the power in being a body-positive mom

"She is polite at the order counter, because she hears me when I'm polite to strangers everywhere."

Eloquii taps five plus-size bloggers for their first-ever swim campaign

Because fashion shouldn't stop at size 12.

7 plus-size women on why you shouldn't be afraid to love your body this swimsuit season

Here's what happened at Torrid's 2nd annual pool party.

Why is it still so hard to find a good plus-size swimsuit?

For plus-size women, finding a swimsuit is a living, breathing hell.

This blogger just exposed how hard it is to find a good swimsuit when you're plus sized

"The reality of bikini shopping as a plus-size woman," she wrote.

What it's really like to shop for a swimsuit when you're plus size

'Mic' asked 10 plus-size women to describe what they love, and hate, about swimsuit shopping.

21 casual travel items that every jetsetter needs in their suitcase

Hopefully this will make packing a bit less stressful.


In a Major Step, Miss Teen USA Pageant Gets Rid of Swimsuit Competition

Is Miss Teen USA finally listening to criticisms?

Ashley Graham’s New Swimsuit Line Offers an Empowering Message To All Women

"Just because I’m a size 14/16, doesn’t mean that I don’t want to look like my girlfriends who are size 4s."

These Companies Are Showing Victoria's Secret How to Do Swimsuits Right

DD+ suits, anyone?


Target Teams Up With Barbie for Body-Positive Swimwear Campaign

Coming together to make sure there's #NoFOMO this summer.

GabiFresh's Latest Plus-Size Swimsuit Collection Has Cup Sizes That Go Up to "H"

Meet the "Queen of the Bikini."


Plus-Size Model Ashley Graham's 'Sports Illustrated' Ad Was One of Top Moments of 2015

In case you needed a reminder that curves are sexy...

This Badass Woman Just Spoke the Truth About Bikinis that Everyone Should Hear

"I wasn't letting two pieces of material stop me..."

This 20-Year-Old Made History With These Bikinis — and Fashion Designers Should Take Note

You don't need to be serious and powerful to make it in fashion.

5 Body-Shaming Comments That Everyone Should Quit Saying This Summer

"Should you really be wearing a bikini?"

Target Just Nailed It With This Body-Positive Swimsuit Campaign

"Women need to see other women embracing their bodies."

You've Never Seen a Sports Illustrated Swimsuit Cover Quite Like This

Purveyors of modern beauty standards, take note.

There's a New Chart On Getting a Bikini Body That Every Woman Needs to See

Just in time for Memorial Day weekend.

Joe Francis: 'Girls Gone Wild' Founder Convicted Of Sexual Assault

Where Joe Francis is going, there are no girls -- only convicts -- gone wild.