A common-sensed, polite, virtually perfect stick figure named Bill is the internet's latest viral meme gaining big traction on Facebook and other social media outlets. "Be Like Bill," a meme movement that has more than 1.3 million likes on its Facebook page, urges people to, well, be more like Bill — a smart, rational, chill dude who sets an example of how to behave on the modern internet and IRL by, among other things, not posting gym selfies or telling everybody he's a vegan.
Be Like Bill memes started circulating late 2015 and eventually earned their own viral Facebook page in January. Facebook page creator, Milan man Eugeniu Croitoru, told the BBC that he's nothing like Bill because Bill, who he said could be anyone with common sense, is "much better" than him.
"The idea is very simple," Croitoru told the BBC. "'Bill' can be anyone who is smart and has common sense and doesn't do annoying things. You'll also notice Bill can be someone who makes fun of himself and jokes about others too occasionally."
Here are some of the most relatable Be Like Bill memes, which essentially confront millennials' most obnoxious internet habits:
As with any viral internet trend — especially one that nitpicks internet users' most common habits — not all internet users agree with Bill's message. Some people posted hateful comments aimed at Bill on the Facebook page, including insults like "Bill is fucktard," to which "Bill" swiftly and cleverly replied in third person, "Bill sees someone call him a fucktard over the internet, Bill laughs to himself thinking how miserable the guy must be, But Bill doesn't reply back offensively."