Selena MAC Collection: First Campaign Shot for "Como La Flor" Released, Fans Go Apeshit
Selena fans: Start your countdown. The first photo and release date for the late singer's MAC collection is here.
Why it's different.
Selena passed away 21 years ago, but she continues to be honored by her fans — and now, for the first time, by the beauty industry.
How it happened.
The beauty brand first announced the collaboration inspired by the queen of Tejano music in July 2015 as a direct result of one loyal fan's Change.org petition.
Now, nine months and 37,772 signatures later, it's finally been confirmed that #MACSELENA, which includes the berry lip shade "Como La Flor," will be released in October 2016.
"I wanted the colors to be about her personally, what she wore on and offstage," Suzette Quintanilla, Selena's sister who helped curate the makeup collection, said in a press release. "It just shows the love her fan base has even though she's gone; that her music still lives on and her legacy has grown tremendously since she's passed."
"[This collection] just shows the love her fan base has even though she's gone; that her music still lives on and her legacy has grown tremendously since she's passed."
Fans are pumped.
Here's just a smattering of the hundreds of tweets sharing their excitement.
It's been 21 years, but the public's appetite for Selena clearly remains.
Read more: MAC Announces Selena Makeup Line Two Decades After Her Death, And the Internet Cheers
Correction: April 12, 2016