Tinder's new "smart photos" feature predicts the most attractive pic for more right swipes

Source: AP
Source: AP

Good news, folks. You're about to get a lot more matches on Tinder — and it doesn't require you to move a muscle except for that thirsty swiping finger.  

The dating app is rolling out a new feature called "smart photos," which uses an algorithm to automatically adjust the order of your photos depending on who's swiping on the other end. So what one person may see as your default picture may be different for another based on their typical swiping patterns analyzed by the algorithm. It's designed to "maximize the potential" of your first profile image and appeal to a wider audience. A Tinder spokesperson said in an email that the feature will roll out to all Tinder users in the coming days.

Smart Photos
Source: 
Tinder

"It's a machine-learning system that gets smarter with more input, with the algorithm getting better each time a user is swiped on," according to a press release. "So if your profile photo with your cute dog has received more right-swipes overall, but the person swiping typically swipes left on photos with dogs in them, they wouldn't necessarily see the dog photo first."

Tinder says this profile alternation led to a 12% increase in matches during testing. 

"First impressions matter," Tinder CEO Sean Rad said in a statement. "With 'smart photos,' we're empowering users to put their best foot forward when forming new connections by implementing a sophisticated algorithm. This is our latest innovation to improve profiles, which ultimately increases matches."

This is great news for those looking to rake in more swipes, but it's worth nothing that this new feature is collecting data regarding photos you like and don't like. Are you a pet person? Into the outdoors? Hate mirror selfies? Tinder knows.

Oct. 13, 2016, 11:09 a.m.: This story has been updated.

How likely are you to make Mic your go-to news source?

Aric Suber-Jenkins

Aric is a writer covering technology. His work has appeared in Newsweek, Maxim and Brooklyn Magazine. He is based in New York and can be reached at aric@mic.com.

MORE FROM

Twitter was flagging tweets including the word "queer" as potentially "offensive content"

Why Twitter put the word "queer" in the same category as violent, sexual imagery.

Mark Zuckerberg is trying to transform society through Facebook Groups

Facebook has a new mission.

California is making so much solar energy the rest of the country looks like a joke

They're literally paying other states to take their solar power.

This summer, Americans will get the rare chance to see a total solar eclipse

Anyone in the continental U.S. should mark their calendars.

This hilarious 'Floor is lava' meme is way too real for every single millennial

When you were a kid, the floor was just lava. Now it's way more complicated.

The new iOS 11 beta is out and Apple has changed your iPhone's message effects again

A new iOS 11 beta is out and iMessage has a new trick.

Twitter was flagging tweets including the word "queer" as potentially "offensive content"

Why Twitter put the word "queer" in the same category as violent, sexual imagery.

Mark Zuckerberg is trying to transform society through Facebook Groups

Facebook has a new mission.

California is making so much solar energy the rest of the country looks like a joke

They're literally paying other states to take their solar power.

This summer, Americans will get the rare chance to see a total solar eclipse

Anyone in the continental U.S. should mark their calendars.

This hilarious 'Floor is lava' meme is way too real for every single millennial

When you were a kid, the floor was just lava. Now it's way more complicated.

The new iOS 11 beta is out and Apple has changed your iPhone's message effects again

A new iOS 11 beta is out and iMessage has a new trick.