Starbucks' Nitro Cold Brew just got its own special lid to elevate your coffee experience

Source: Instagram/Starbucks

So long, green straws. 

If you order a Nitro Cold Brew at Starbucks in summer 2017, your drink will be served with a sippy-cup-style lid. Behold: 

Why does Nitro Cold Brew deserve such a special lid? Though Starbucks did not immediately respond to Mic's request for comment, we're thinking the lid helps customers better enjoy the specialty drink. Nitro Cold Brew has a delicate, "velvety crema" that comes from infusing cold brew with nitrogen. 

Like beer, the taste and texture of the foam on a Nitro Cold Brew is an essential part of the drink. Drinking through a straw means you miss out on the coffee's frothy deliciousness and creamy texture. 


So creamy
Source: 
Starbucks

When Starbucks rolled out Nitro Cold Brew in 2016, the company suggested customers drink it without a lid or straw. "This way, you'll get that creamy mouthfeel," Starbucks wrote on its website.

There's something inherently pretentious about ordering a "Nitro Cold Brew" over an iced coffee, and this special-drinking method definitely enhances the drink's integrity — or adds to its exaggerated status of Queen Coffee.

The clear plastic lid might not be as portrait-worthy as the Starbucks green straws, but it means you won't miss out on the best part of a Nitro Cold Brew. In other words, it sucks to suck — through a straw.

Despite their less-elegant look, it seems the dorky lids still have Instagram appeal. 

A photo posted by (@) on

A photo posted by (@) on

A photo posted by (@) on

So, are you excited to sip?

How likely are you to make Mic your go-to news source?

Alex Orlov

Alex is a food staff writer. She can be reached at aorlov@mic.com.

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