Don’t think representation in the beauty industry really matters? Hear this teen’s poetry

Don’t think representation in the beauty industry really matters? Hear this teen’s poetry
Aranya Johar reciting her poetry UnErase Poetry/YouTube
Aranya Johar reciting her poetry UnErase Poetry/YouTube

Aranya Johar is something of a viral sensation in her native India. A YouTube video of her reciting her poem “A Brown Girl’s Guide to Gender,” which tackled misogyny, rape and cat-calling, has gained more than one million views since its posting in March. Since then, she’s been gaining fame across the world for using her poems to address pressing subjects, from depression to just how important representation is for women like her in the fashion and beauty world.

A recent video of 18-year-old Johar reciting her latest poem, titled “A Brown Girl’s Guide to Beauty,” has already been watched more than 450,000 times on YouTube, and it starts with this:

“Since the age of 9, I’ve been slapping my face with fairness creams. Every face wash was a slap in the face because I was a skin tone which was... ugly.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

After interjecting a story about how one of her young male relatives nearly starved himself to achieve the abs that he saw on the cover of GQ, she goes back to how the beauty industry enforces this idea that fairer (or whiter) is better.

“I am the color of the strong fragrant tea Aunty sips while nonchalantly remarking, ‘Bipasha would be prettier if she was fair,’” she says.

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“The color of our skin dictates our beauty and that’s not the only thing that’s unfair.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“When we brown girls revolt against our own reflections — every single time an Indian magazine puts a light-skinned girl on a cover, calling her brown — I ask my mother to get me haldi, yellow paste over yellow paste, because anything is better than brown, anything is better than dark.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“Only the light-skinned with European features are considered art.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

Then Johar goes into the damaging effects of enforcing an entirely unrealistic aspirational body type for women.

“When I was asked to be an ideal body type, I was taught they want the curvy chick, but not the cellulite. They want the big butt but not the thick thighs,” she says.

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“They want the talk small, but the waist smaller. They want the heart big, but the chest bigger.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“And often women of gender reiterate these thoughts, but you see it’s internalized. It’s what we’ve been taught.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

Ultimately, what Johar’s poem concludes is that skin color shouldn’t define anyone at all, or prevent them from feeling worthy in a world where lighter skin is still seen as the best skin.

“Forget Snow White, say hello to chocolate brown. I’ll write my own fairy tale,” she says.

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“Brown girls struggle to getting the right foundation, boys constantly doing weight calculations. We’re all more than our coloration and body types, ‘cause you and I, we’re all alike.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

“It’s time we realize love comes in all shapes and shades. It’s time we loved, all shapes and shades.”

Aranya Johar reciting “A Brown Girl’s Guide to Beauty”
Aranya Johar reciting “A Brown Girl’s Guide to Beauty” UnErase Poetry/YouTube

You can watch Johar recite her entire moving poem below.

Source: YouTube