In the past few years, we have seen political campaign ads go from comparatively more-or-less civil, respectful nature to something that resembles the "Bad Girls Club" — a show that has self-proclaimed "bad girls" put in one house together to essentially see who kills whom and is the last "bad girl" standing. It has simply turned bizarre and ugly! When we thought we saw the lowest point political ad campaigns can go, Mitch McConnell just stooped even lower, potentially the lowest any ad has gone before. Is Mitch McConnell's ad the worst political ad yet or simply downright crazy?
Mitch McConnell, a five-term Republican senator, is being challenged for his seat in Congress by Kentucky Democrat Secretary of State Alison Lundergan Grimes. Understandably, that is one hard name to roll off the tongue easily, but what Mitch McConnell did with it is puzzling everyone. Within 24 hours of her announcement that she would challenge him in the coming election, McConnell's elite campaign team set off to make an epic ad video to debunk any advantage she may have over him. The video mocks Alison Lundergan Grime's name by providing words that rhyme with her name. Fabulously titled "What rhymes with Alison Lundergan Grimes?", the video answers "Not ready for prime time," "Sticks to party line," and "Left wing mime." The video is also poorly auto-tuned with her previous campaigns, mocking the secretary of state. The ad basically resembles any spoof video that bored 15-year-olds make when they are off from school, and certainly nothing that resembles a political campaign.
Experts highlight that one of the reasons McConnell's team went with this video is to woo in younger voters that supposedly are susceptible to videos like these. Others claim that the "go-to" Republican campaign tool — linking all opponents to President Obama with the notion that associating anyone with the "Obama" brand is damaging — simply is not working anymore.
Regardless of party lines, this is simply a bizarre video. Could this be the worst political attack ad ever or have Mitch McConnell and his campaign team gone downright crazy?
Take a look and let us know in the comments below: