J-Lo Tries Destroying Sexism in Rap With Racy New Video, but Fails Miserably

J-Lo Tries Destroying Sexism in Rap With Racy New Video, but Fails Miserably

These days, it seems like every celebrity from Beyoncé to Jennifer Garner is using their influence to attempt to dismantle gender stereotypes. Whether it's the Cover Girl #GirlsCan campaign lead by stars like Katy Perry or the #BanBossy effort spearheaded by Sheryl Sandberg, there's a growing trend towards incorporating female empowerment into pretty much everything except sandwiches (someone, please come up with a feminist sandwich).

The latest to join the femtastic bandwagon is Jennifer Lopez, with a new video that's sure to make waves. In it, she exposes one of the oldest sexist stereotypes in the music video book, asking, "Why do men always objectify the woman?"


The video begins with a conversation with J-Lo's backup dancers, joking while a boring, dorky white guy proposes all these bad ideas for where J-Lo should film her next music video. First, he suggests a water-park (ugh), a carnival (double ugh) and then the zoo (super ugh), to which all of them respond: booooring.


Then backup dancer #1 points out, "If she was a guy you wouldn't be having this conversation at all." Backup dancer #2 says, "If she was a dude, they would have her up in a mansion with all these half-naked girls or maybe in a yacht." To which dancer #1 responds, "Why do the men always objectify the women?"

Yes, backup dancers! Why do the men always objectify the women? And why isn't J-Lo the one making this very important point about the industry she herself dominates? The awkwardly titled song title "I Luh Ya PaPi" is all about loving her man, but the music video is all about her turning the tables on gender roles in music videos. It features her on a yacht, hanging out in some castle surrounding by (we can only assume) everyone but her "papi."


The backup dancers spend most of the time "objectifying" the men, and by "objectifying" I mean by mostly pointing at their genitals and making faces. 


Oh, and pouring things down their genitals to get more eyeballs on their brand placement.


However, as soon as the boy singer enters the mix, tables that were previously turned just go back to the same boring place.


This is what happens when feminism becomes "popular." It's done imperfectly.

J-Lo's intention may have certainly been honorable, but is she really flipping the script? In the end, what does her video actually do? It treats men in the same old sexist way and it doesn't even do it consistently. The male rapper in the clip still gets to perform fully-dressed while backup dancers prance around him.

To tear down gender stereotypes, we need to think outside of the box. Unfortunately, J-Lo may not be any different than the male rappers she's criticizing.

What did you think of J-Lo's new video? Empowering or regressive? Let me know on Twitter and Facebook.

How much do you trust the information in this article?

Elizabeth Plank

Elizabeth is a Senior Correspondent at Mic and the host of Flip the Script.

MORE FROM

‘Brown Girls’ wants to tell women of color’s stories in all their messy, complicated glory

Creators Fatimah Asghar and Sam Bailey want to let their characters break free of the neat identity categories people are wont to place them in.

One woman living in R Kelly’s alleged “sex cult” says everything is fine. That doesn’t mean it is.

Jocelyn Savage says she's "happy" and "totally fine" in her arrangement with R. Kelly. Experts say that's common behavior among abuse survivors.

Black women warned us about R Kelly's behavior for years. Was nobody listening?

Black women and girls have been telling people for years about the singer's behavior. And yet too few people have deigned to listen.

Tabloids tried to shame newly crowned Dr. Who with professional nudes

A number of UK tabloids ran nude stills of Jodie Whittaker after she was announced as the first-ever woman to play Dr. Who.

Your favorite celebrities are peddling tea that literally just gives you diarrhea

Erika Nicole Kendall breaks down what's really in the teas Kylie Jenner and Vanessa Hudgens are plugging.

‘Glow’ star Betty Gilpin breaks down Hollywood’s over-sexualization of women

The "Liberty Belle" actress has some thoughts on sexist casting.

‘Brown Girls’ wants to tell women of color’s stories in all their messy, complicated glory

Creators Fatimah Asghar and Sam Bailey want to let their characters break free of the neat identity categories people are wont to place them in.

One woman living in R Kelly’s alleged “sex cult” says everything is fine. That doesn’t mean it is.

Jocelyn Savage says she's "happy" and "totally fine" in her arrangement with R. Kelly. Experts say that's common behavior among abuse survivors.

Black women warned us about R Kelly's behavior for years. Was nobody listening?

Black women and girls have been telling people for years about the singer's behavior. And yet too few people have deigned to listen.

Tabloids tried to shame newly crowned Dr. Who with professional nudes

A number of UK tabloids ran nude stills of Jodie Whittaker after she was announced as the first-ever woman to play Dr. Who.

Your favorite celebrities are peddling tea that literally just gives you diarrhea

Erika Nicole Kendall breaks down what's really in the teas Kylie Jenner and Vanessa Hudgens are plugging.

‘Glow’ star Betty Gilpin breaks down Hollywood’s over-sexualization of women

The "Liberty Belle" actress has some thoughts on sexist casting.