This gorgeous ethical jewelry tells your story through affordable custom pieces
Heirloom pieces to commemorate what you care about most.
Among the first types of jewelry, according to the International Gem Society, were amulets and talismans carried for protection and symbolism. Humans today might have harnessed AI, but our most-worn accessories are still often chosen for similar, deeply personal reasons. For everyday jewelry you’ll never want to take off, GLDN makes gorgeous, customizable, affordable jewelry with thoughtful attention to the details that truly matter — so you can carry your most cherished moments with you wherever you go.
GLDN jewelry is handmade from ethically sourced materials including lab-grown diamonds and 90% recycled metals ranging from sterling silver to thick gold vermeil and 14-karat solid gold jewelry — all at a relatively attainable price point for such luxurious keepsakes. Some of its bestsellers are timeless pieces, but the brand stands out most when it comes to custom personal jewelry. Whether you want to express your Enneagram type, birthstone, a special milestone, or something symbolic just for you, GLDN delivers exquisite pieces laden with meaning — ones that you’ll look forward to wearing (or gifting). Each order is packaged with a hand-written note, and 10% of profits are donated to mission-driven organizations: After all, the jewelry you wear every day should have a little good karma.
Shop the edit
Ahead, some of the most iconic looks at GLDN: Sentimental pieces from subtle to statement that were made to celebrate a range of personal moments, and classic everyday jewelry you can one day hand down.
1. A chic charm necklace you custom-design
One design that might sum up GLDN best is the Charm Holder necklace: Personal, one-of-a-kind, and quietly luxurious. Customize everything from your metal to the chain style and necklace length to make this a piece you’ll wear forever, then start personalizing your new heirloom with GLDN’s collection of charms and tags. Its central hoop holds about six to eight charms at a time. Consider this permission to buy extra charms so you can rotate through different combinations; besides, the charm holder snaps open just like a huggie, so changing them out will be easy.
- Available sizes: 2
- Available colors: 2
2. A best-selling band stamped with your favorite flowers
A piece that’s deceptively basic yet strikingly beautiful, the My Garden Meuse band is a GLDN fan favorite. It comes engraved with your choice of up to seven intricate floral designs from a collection of 22 custom illustrations. Think: Favorite flowers, wedding flowers, or birth flowers — heartfelt, nostalgic, and deeply personal. The low-profile metal band is easy to wear all day, every day — and, in addition to sterling silver and 14-karat gold fill, you can also get it in solid gold for a keepsake that’s truly investment-worthy. (Love it? Find more of the Flora collection here.)
- Available sizes: 3
- Available colors: 4 — 9
3. A slender, minimalist bar bracelet that’s wildly sophisticated
If you want jewelry that’s personal but also versatile across a range of dress codes — then the Getty bar bracelet is your sophisticated plus-one. Get the sleek metal bar engraved with Roman numerals, dates, coordinates, initials, phrases — anything that commemorates what matters most to you. In sterling silver or 14-karat gold, including luxe solid gold, the combination of simple bar and delicate chain is just wearable getting coffee on a Saturday morning as it is stacked with a tennis bracelet at night.
- Available sizes: 3
- Available colors: 3
4. The It-girl’s pearl earring (with hidden skills)
It-girl hoops meet Grace Kelly pearls in the Kana drop earrings. The thicker 20-millimeter hoop is modern, minimalist, and right on-trend, while the addition of a chunky dangling pearl gives the shape an elegant versatility. You can find them in sterling silver or 14-karat gold fill with a roughly 10-millimeter gumdrop of a pearl that’s sourced from a family farm in China. The Kana earrings are more than just a pretty face, though. You can slip off the pearl charms and wear the hoops plain — or even string the pearls onto a chain to wear them as a dainty pendant necklace.
- Available sizes: 1
- Available colors: 2
5. A subtle grown-up friendship necklace
Another piece that manages to be both incredibly personal while also flying under the radar as sentimental jewelry, the Friendship Beads necklace lets you wear your loved ones close to your heart in a subtle, sophisticated manner. A dainty glittering chain in sterling silver, yellow gold, or rose gold is strung with high-gloss polished beads to represent each family member or friend, major milestone, or special day you want to commemorate. You can add up to seven for a symbolic memento that stacks easily with other pieces, and the meaning behind it will be known only to you.
- Available sizes: 2
- Available colors: 3
6. A fidget ring that’s shockingly chic
Even if you aren’t prone to anxiety, you might want to consider this Worry Stone ring. The smooth, sculptural shape is giving major Elsa Peretti that’s more than enough reason to snap it up. A hidden design function allows the polished pebble to slide along the band, and fidgeting with it is purported to help sooth stress and aid focus. You can also get a coordinating Worry Stone pendant (both are part of the aptly named Serenity collection) to create a chic daily jewelry set.
- Available sizes: 6 — 10
- Available colors: 2
7. A solid gold diamond bracelet you can wear 24/7
If you’re in the market for jewelry you never have to take off, the Gaia bracelet should be on your radar. Its 10-karat solid gold fabrication is waterproof and sweat-proof, which means you can shower, swim, and sweat in this bracelet — and it will absolutely never tarnish or turn your skin green. A .02-carat lab-grown diamond sits at the center, which GLDN prizes for being guaranteed ethically sourced and conflict-free. The bezel’s organic, subtly irregular shape gives the luxuriously simple piece a contemporary edge that lends well to wearing solo or stacked.
- Available sizes: 1
- Available colors: 1
8. Luxe birthstone huggies coordinated to mix & match
Although these huggies were originally conceived as birthstone earrings, GLDN engineered the dreamy muted jewel-toned color palette to mix and match seamlessly across the entire Aura collection. Consider picking up two or three pairs in a gradient, for example, especially if you have multiple piercings. Even if you don’t, the lab-grown gemstone hoops are a colorful pick for everyday wear. They come in 14-karat gold vermeil with a hinged opening that even makes them comfortable enough to sleep in.
- Available sizes: 1
- Available colors: 13
9. An Enneagram necklace
If you take the Enneagram as seriously as some people take astrology — or just love someone who does — then GLDN’s Enneagram necklace is about as personal as a piece of jewelry can get. The reversible pendant comes emblazoned with two designs: The front symbolizes your Type’s gifts, while the back speaks to how you can grow on your Type’s journey. The Type One pendant is shown here for simplicity, and you can view all nine necklaces in the Enneagram collection here. Available in sterling silver, 14-karat gold vermeil, or 10-karat solid gold, each necklace comes with nine keepsake Enneagram cards to keep or share.
- Available sizes: 2
- Available colors: 3
